Do Gooder · Evidence-based giving

Most of what you've been told about doing good is theatre.

Every Tuesday: one cost-effective way to do more good, with the evidence shown, in a 3-minute read. No guilt. No vibes. Just the working.

Written by Rees Calder. Free, forever. Unsubscribe anytime.

Sourced from GiveWell, ACE, Founders Pledge and the people who actually measure this.

Tool 01 · Just shipped

Your favourite charity has three numbers you should know.

Every UK charity files accounts. Most donors never open them. Charity Receipts pulls the three that matter, surfaces the flags a donor should care about, and does it for any of 170,000+ registered UK charities.

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The browser extension that gives

Tab for a Cause has donated over $3 million by showing ads on new browser tabs. Ecosia has planted 200 million trees from search ad revenue. You did nothing.

6 min read

The parenting paradox

Kids who see their parents give to charity are far more likely to give as adults. But most of us never talk about money with our children at all.

7 min read

The giving tally, 2025

GiveWell moved $418M last year. GWWC pledgers passed 9,000. Effective giving still accounts for roughly 0.15% of all charitable spending.

6 min read

The seven pillars

One per week. Each piece lives under one of these.

No category is bigger than any other. The rule is simple: each question earns its place by being useful, not loud.

Things you can do this week that measurably matter.

The handful of choices that swamp everything else.

When headlines lie about impact, we show the working.

Where the money, effort and attention should actually go.

Career, giving and time choices that compound.

What you did, what it changed. Receipts for the reader.

Programmes and pledges that are already working.

Read the articles Read the manifesto

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Sourced from GiveWell, ACE, Founders Pledge and the people who actually measure this.